GroupeSTAHL
As a Senior Designer at GroupeSTAHL, I worked across both STAHLS’ and Transfer Express, two brands within the GroupeSTAHL portfolio. In this role, I supported brand and marketing design initiatives for both companies while leading design for Transfer Express.
Strategic Official Sports Partnership - Trade Show Graphic
Large-scale STAHLS’ trade show graphic to highlight the brand’s official sports partnerships and create a strong visual presence on the show floor.
2020 Buyer’s Guide (Product Catalog)
I led the design and production of the annual Transfer Express Buyer’s Guide, a comprehensive product catalog spanning 24 chapters of product information, application techniques, and consumer pricing. Each year, I refreshed the catalog from concept through final production, including art direction for multi-day on-site photoshoots featuring models wearing the products.
Various Trade Show Graphics
Featured Mailers & Flyers
A wide range of STAHLS’ and Transfer Express mailers and flyers to promote products, seasonal campaigns, services, and customer education.
Digital Assets
A wide range of STAHLS’ and Transfer Express mailers and flyers to promote products, seasonal campaigns, services, and customer education.
Transfer Express E-Book
Transfer Express e-book as an educational marketing piece to help customers grow their T-shirt business through practical tips, product examples, and easy-to-follow sales ideas.